The Myth of the Perfect Strategy

21st November 2016|

Does the “perfect strategy” exist?
In the work we do, we see lots of time and effort put into creating strategies. Sometimes it can look like the quest to create a perfect strategy is more important than its delivery. Endless research, reporting back, refining, realigning, re-researching, testing, re-refining … the story goes on.

Here we want to […]